How to write a cover letter



Cover Letter. Do I need one?

Applying for a job always starts with submitting the documents to prove our match for the role. While such documents as CV and Diploma are obvious, many candidates remain unsure if the cover letter should also be attached. The answer is YES. Cover letter is not only complementing your CV by highlighting your strongest sides. It also makes it clear for the recruiter that you want this job, so please take your time to write a personalized motivation letter. There is only one reason why you would not want to attach the cover letter: no letter is much better than a poorly written one. Here is how to avoid this.


General overview

Sometimes it is better to learn from someone else’s mistakes. That is why we collected the common mistakes which “help” candidates not to secure the job. Firstly, we present a few main mistakes people make in the cover letter. Later in the article you will see the proper cover letter structure we recommend to use:


1. Make your cover letter personalized

There is always a contact person mentioned close to almost every job description. Every recruiter will read the cover letter if it is targeted. You can start the letter with “Dear name” or “Dear Mr/Ms surname”. Only if there is no contact person mentioned, you can start your letter with “Dear Sir/Madam”. In addition to that, always mention the job title (and the job ID if available) you are referring to.


2. If you apply with the same letter to similar roles but at different companies, please do not forget to change all the company names mentioned in the letter.

For example, you send the letter to the first company and in the end of the letter you write that you are very happy to join the company XXX. Then you apply to the second company, mention the right contact person and job ID at the beginning of the letter, but you might forget to change the company name at the bottom of the page. It is always recommended to go through the whole letter once again before submitting it.


3. Make your cover letter short (right to the point)

Go through the job description and pay attention to the main requirements of the role.  Underline the keywords and think about them in your career history. Write your cover letter based on the matched skills so the employer will know you are the right fit for exactly this role.

Concentrate on your hard skills, but if the role requires, for example, team-work, do not forget to mention your soft skills that make you a great team member.


4. Make your cover letter different from your resume

The cover letter is supposed to complement your CV, not to repeat it. Use the chance of telling the hiring person something extra about you, something what is not listed in your resume. But! Do not go too far and adhere to the original purpose of your cover letter regarding the job description. Also, do not make your cover letter longer by using bullet points from the reference letter. The recruiter / manager will see it themselves if such letter is attached. Make your cover letter a special document which it is saying more about you as a perfect candidate for the role you apply to.


5. Make your cover letter correct

It does not matter if your cover letter lands in the recruiter’s mailbox or is going to be scanned through a special software first. In both cases, you might be rejected because of typos. To avoid it, write a cover letter and take a look at it again a few hours later (or even next day, if possible). You will be able to see a few things you would like to present in different, better way. You will also be able to spot the typos.

Do not stop here and go beyond it. Show your cover letter to a friend or colleague and ask them to go through it. 4 eyes principle will help you to avoid typos, grammatical errors, and confusing language.    



Do it professional or do not do it at all

Kirsty Bonner, a career consultant, presented an example of a perfect cover letter and we can’t but agree with her. Remember, you are applying for the particular role, so your cover letter should give its best to secure this role for you. Take your time and make it professional. Only in that case, the potential employer will be eager to consider you for the role. Good luck!



Dear <Name>,

I am writing in regard to your job opening <target role>. As a candidate with extensive experience in <job title>, I am highly skilled in <hard skills in regards to job description>. My solid background in <personal skills> has allowed me to manage teams with exceptional performance.

The opportunity to join <organization names> greatly interests me because <reasons>. As a holder of <degrees, certificates> I can competently execute <responsibilities>.

I believe that I would make a valuable asset to your team and I offer my resume for your review.

As per my professional summary, my qualities and experience make me highly suitable for the role of <Target Role>.

I am highly regarded for <interpersonal skills>. I am proficient in <systems>.

Throughout my career, I have demonstrated the highest levels of service and commitment to the mission of any organization I have worked for.  <List 3-4 achievements relevant to the job description>.

Thus, if you are looking for an organized <“What” + “Who”> you are welcome to contact me to arrange an interview. I am eager to learn more about how your organization can benefit from my contribution.

I thank you for your time and consideration and I look forward to hearing from you.



Name Surname



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